"Do what you can, with what you've got, where you are."
Theodore Roosevelt
(Accredited to Squire Bill Widener)
Drive growth with improved digital marketing.
"Do what you can, with what you've got, where you are."
Theodore Roosevelt
(Accredited to Squire Bill Widener)
Generally speaking, many entrepreneurs don't employ marketing specialists or agencies to manage their marketing and struggle to effectively grow their business. They tend to do what they can with what they have and many times suffer from:
When a business fails to market effectively, they fail to reach their target audience. Potential customers may never become aware of their existence, resulting in low visibility and reduced awareness.
Effective marketing is crucial for attracting new customers, generating leads, and driving sales. Without successful marketing, you may struggle to attract new customers and generate revenue, resulting in decreased sales and revenue.
Poor marketing can result in wasted resources, time and money, which can significantly impact your profitability. Your business may struggle to recoup the costs of failed marketing efforts, further reducing profitability.
When your marketing campaigns are poorly executed or fail to resonate with your target audience, you inadvertently damage your reputation. Negative reviews and feedback can spread quickly through social media and online platforms, making it harder for you to recover from the reputational damage.
Ineffective marketing can seriously hinder your ability to identify new opportunities and potential markets. Without successful marketing, you may miss out on potential growth opportunities, making it harder to compete with other businesses in your industry.
Can you relate to any or all of these situations?
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Mike Erickson is a seasoned marketer serving small businesses and entrepreneurs with a wide array of digital marketing services. He currently works in the mortgage industry and is a USAF veteran.